Privacy-Focused Analytics For SMBs
Smally Analytics helps you see who is visiting your website, which pages are working, and whether people are calling, emailing, enquiring, or booking, without getting lost in enterprise-style dashboards.
It is built for small-business websites, brochure sites, lead-gen sites, booking sites, and single-offer marketing pages where clarity matters more than endless segmentation.
Explore: website analytics for small business and privacy-focused web analytics.
Most small businesses do not need the same analytics setup as a multi-million-dollar company. They need the right numbers, clear business actions, and reports they can actually use.
See traffic, top pages, referrers, device mix, customer actions, and clear comparisons without digging through a complicated analytics interface.
Go beyond pageviews. Track calls, email clicks, enquiries, bookings, and other customer actions that actually matter to the business.
Use a lightweight setup that gives visibility into your website without pushing you toward a bulky, invasive analytics stack.
Add one script tag, visit your site once, and confirm your first pageview. Phone and email clicks can be tracked automatically on most SMB websites.
See what changed, what seems to be working, and where attention is needed without turning analytics into a second job.
Smally Analytics starts with website visibility and customer actions, with room to connect into bookings, loyalty, marketing, and future Smally tools.
Many small-business owners end up spending hours inside analytics tools that were built for much larger teams and much more complex websites.
If your site is mainly there to generate calls, enquiries, bookings, or sales, you probably do not need endless reports, custom segments, and advanced attribution models to understand what is happening.
Smally is designed to help you get answers faster so you can get back to running the business, not your analytics software.
Brochure sites, lead-gen sites, booking sites, and simple marketing websites.
Traffic, customer actions, trend changes, and practical next steps.
An enterprise analytics tool for teams with dedicated analysts.
Less confusion, faster answers, and better business decisions.
Smally is built around business actions, not just traffic charts.
See when visitors tap your call links.
Track when people choose to contact you by email.
Measure successful enquiry and contact form submissions.
Track confirmed bookings and other key conversion events.
Track completed purchases and ecommerce conversion events alongside leads and bookings.
Standard reports show the core metrics. Strategic Reports are there when you want a more guided business review of what changed, what seems to be working, and where attention is needed.
They are separate on purpose. You choose when to run one, rather than triggering extra analysis every time you change a date range.
Start free, confirm the value, and move up when your website becomes a bigger part of how the business wins work.
$0/month
Best for getting started and verifying that your website tracking is working.
$25/month
Best for SMBs that actively rely on their website for leads, enquiries, and regular decision-making.
$49/month
Best for businesses that want longer history, more regular strategic review, and a stronger reporting rhythm.
Smally Analytics starts by helping you understand what is happening on your website. Over time, it can become the measurement layer across the rest of your small-business tools.
That means website visibility today, with room to connect into future Smally products like loyalty, marketing, bookings, and other tools that help small businesses operate more clearly.
Start with the Free plan, install the script in minutes, and see whether your website is helping the business.